To create and develop an attractive, functional website, you nee the help of an experience specialist, as well as a suitable platform – a CMS system. It is often calle the site engine, and it really is a real engine that ensures smooth functioning. In this article, we will consider the rating of the best CMS systems for online stores with their descriptions, and also give useful advice on choosing the best option.
CMS system: what is it and how does it work
The abbreviation “CMS” consisting of English letters stands for “Content Management System”, which is translate literally as “content management system”. This is software that allows you to easily special database and practically without special knowlege create a website, as well as change, update, replenish its content, for example, publish text information, upload videos and photos, adjust the design, implement widgets to make the online resource attractive and convenient for visitors.
Best CMS for online store
Any Internet user sees a ready-made website, equippe with useful functions and fille with certain content. And for the developer, the site is a collection of files locate in a kind of shell. This is exactly what a CMS system is. And with its help, even without programming skills, you can create a website, including an online store.
How do content management systems work? Any of the engines has a set of templates, using which you can launch a site. Each template is a set of files that define the content of the online platform: menu, block layout, navigation, design.
The CMS is equippe with a visual eitor that allows you to see how the template will look, already fille with information. The basis of the system is the external and internal codes, into which the adde data is converte. You only nee to decide on the template, set the theme and add content. The engine does the rest.
In some cases, it is necessary to connect additional advance options that allow you to personalize the design taking into account the company’s concept and its corporate style, as well as perform some specific actions: accept and process applications, accept payments online, customize navigation. Everything that is create by the system or its user is save in the CMS database.
Why do you nee a CMS system, what tasks can it solve?
With a modern, well-chosen CMS system, the work of the online platform becomes convenient for both visitors and the owner or manager. To fill the site with content and adjust its functionality or design, you nee to insert texts, images, and various files into a ready-made template. The CMS automatically converts all this into codes.
It is possible to add not only text and graphic information, but also payment gateways, main sections and additional subsections, buttons for performing actions. The system can also perform analytics, send mailings, process customer orders, and offer useful subscriptions.
The main task of any engine is to provide clear management of an online platform that does not require knowlege of programming air pollution, water pollution, pollution languages. Some CMS are suitable even for beginners who know little about website development. But to use other options, training may be require, although it is usually simple and short.
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The functionality of a CMS system may include:
Website creation. If a ready-made CMS is use, the online platform will be standard. If an individually written engine is use, the site can be original and exclusive.
Adding new content and correcting information already poste on the site.
Formation of UX and UI. This is the design of the interface accessible to users: the content of individual pages, provide sections, design.
Installing individual plugins. They expand functionality and make additional necessary options available.
Creating a common database. It contains all the content of the online resource: images, videos, texts, adde files.
Adding interactive elements. Their list may include buttons for various actions, a cost calculator, a search field,
Filters, an online chat, a request form for a free call back.
Formation of a database of visitors. It can store contacts and personal information: full names of users, their email and real addresses, order histories.
Sales. This function is very relevant for any online store, because it helps to process incoming orders and accept payments.
SEO optimization of a website. This is its adaptation to the requirements of search engines, the fulfillment of which ensures indexing of the resource by search engines, and also allows it to occupy the first positions in the search results.
Moderation. This is the filtering twd directory of information adde by users, with an analysis of its acceptability, reliability, compliance with current legislation and the rules of the site. For example, moderation of customer reviews of goods purchase in an online store, comments on a forum is require.
