How to advertise on Facebook and how to place ads on Facebook are things that many business people are looking for to market their business. Facebook is indeed one of the right social media to promote a business. According to a Statista report, Indonesia has 129.85 million Facebook users as of January 2022. The number of Facebook users in Indonesia is ranked third in the world.
This is certainly a great opportunity for business people to attract potential consumers and maximize it through Facebook Ads. Of course, business people definitely expect profits in the form of sales after doing promotions.
If you are one of them, you must know how to advertise on Facebook and how to place ads on Facebook properly so that the results of Facebook ads can be maximized. Let’s find out how to advertise on Facebook and how to place ads on Facebook so that the results of your business promotion are maximized through the article below.
What is Meta?
Before delving into how to advertise on Facebook and how to place ads on Facebook, you should know about Facebook itself. After almost two decades of existence, Facebook Inc. decided to change its name to Meta Platform Inc. This change was made because of the need for rebranding in accordance with the company’s future ideals.
With these changes and visions, Mark Zuckerberg’s database shop company will have two divisions, namely the existing social media platform division and the future platform division with the Metaverse experience.
What is Facebook Ads?
Facebook Ads is a paid advertising service owned by the Facebook platform . This platform is indeed the most popular social media platform and is widely used by people all over the world. Some of them believe that using Facebook Ads can display ads to audiences based on their demographics.
Demographics here include various important things related to the market to be reached, starting from education, age, occupation, gender, and so what is a blog? and why would you want on. It can be concluded, if you use this advertisement, you can determine the target consumer more easily and precisely.
Why Do We Need Facebook Ads?
If you are still hesitant to learn how to advertise on Facebook and how to place ads on Facebook, you should first know the reasons for using Facebook Ads. One of the reasons for using Facebook Ads is that it can make your product or business more known to people from various regions, even if you apply the right way to advertise on Facebook and how to place ads on Facebook, they can also become customers. That is why, there is nothing wrong with placing paid ads because the stronger the branding you build, the greater the brand awareness you get.
Facebook Ads offers more targeted advertising. This means that you can make your own settings regarding the consumers you want to reach based on data, ranging from age, gender, occupation, interests, to hobbies. Interestingly, installing Facebook Ads is quite affordable because it can be adjusted to the budget you have.
Benefits of Facebook Ads
There are many benefits that can be enjoyed by business people who sell on Facebook, if they apply the right way to advertise on Facebook and how to place ads on Facebook. Selling on Facebook will be much more noticeable in terms of income with this feature. Well, the benefits that you can get from Facebook Ads, including:
1. Without Time, Distance, and Location Limits
The amazing thing that you can get from how aolemaillist to advertise on Facebook and how to place ads on Facebook properly is that there are no time, distance, and location limits for advertising or selling. There is no time limit for selling, because you can do it anytime, either during the day or at night. There are no distance and location limits, because Facebook can reach even the most remote areas.
2. Provides Fast Results
One of the advantages of implementing how to advertise on Facebook and how to place ads on Facebook correctly is that you will get fast results. Once the ad is displayed, Facebook will show it to thousands of users who have the potential to become your customers. You can also immediately see the performance of the ads that are placed in real-time . If the promotion results are not satisfactory, you can even immediately change or adjust the ads that are placed.
3. Ads can be displayed in various formats
The advantage of implementing how to advertise on Facebook and how to place ads on Facebook properly is that it makes its users more free to create advertising materials. Well, here your level of creativity is tested. How to create a visual, either an image or a video that makes people want to see it and even click on the ad.
Facebook Ads Types
Before finding out how to advertise on Facebook and how to place ads on Facebook further, you must understand the types of ads on Facebook that can be used for promotion. There are many types of ads on Facebook that you can choose to promote your business products/services, including:
- Image Ads
- Video Ads
- Slideshow Ads
- Stories Ads
- Instant Articles Ads
- Collection Ads
- Poll Ads
- Dynamic Ads
- Leads Ads
- Iklan Augmented Reality
Also read: How to Place Ads on Google Ads and Explanations
How to Place Facebook Ads
How to advertise on Facebook and how to place ads on Facebook Ads is quite easy and not complicated, you know . You just follow the following steps on Facebook Ads and your ad will be installed perfectly!
How to advertise on Facebook and how to place ads on Facebook first is to register on Facebook business. If you don’t have one, click this link to create a Facebook Ads account.
- Once you have a Facebook Ads account, you can go directly to the Facebook Ads Manager page, then follow these steps.
- After successfully registering a business Facebook account, click Campaign.
- Then click Create.
- You will be presented with 10 marketing options based on the advertising goals you want to achieve.
- Choose the option that suits your business needs and goals.
- Read each marketing option carefully so that business goals can be achieved.
- After that, name the Ad Campaign. Follow and consider all the processes offered by Facebook.
- The next step is to select the Set Up Ad Account option to create ad account data.
- You will be asked to fill in your country of origin, currency type, and time zone of residence.
- After that, determine the target market by selecting age, gender, language, and so on.
- You can also segment your target market by dividing it based on interests, behavior, and demographics.
- Then select the Ad Placement option. Facebook provides automatic placement if you are new to using Facebook Ads.
- Click the Automatic Placements option if you want Facebook to manage the placement of your product ads.
- Finally, create your product advertisement.
- In the explanation above, the ad formats that you can choose have been mentioned.
- Choose the ad format that suits your needs.
- Once you have decided and created your ad, click the Confirm option to send your ad concept to Facebook.
- Facebook will send an email after receiving the ad.
5 Recommended Facebook Ads Digital Marketing Bootcamps
After knowing how to advertise on Facebook and how to place ads on Facebook Ads, but you are still confused about using it optimally, don’t worry. Because, currently there are many Digital Marketing Bootcamps that teach this promotion. Here are the recommendations:
1. Digital School
How to advertise on Facebook and how to place ads on Facebook Ads correctly are also taught in the Digital Marketing Bootcamp at Digital Skola. In the digital marketing course program, you will be taught materials that are very closely related to the field of digital marketing such as creative copywriting & creative design. In addition, you will get a learning experience with teachers who are very experienced and expert in the field of digital marketing and use a curriculum that is up-to-date with industry needs.
More information here .
2. Guided
Dibantu.id is the right digital technology learning and career preparation platform for you. For 16 weeks, you will be guided to master Digital Marketing completely with a comprehensive curriculum for 16 weeks. The material includes Introduction and Fundamental digital marketing, social media, SEO/SEM, CRM and marketplace ads.
More information here .
3. Rakamin Academy
Currently, you can register for the Digital Marketing Bootcamp Batch 18 offered by Rakamin Academy. Reported from the official website of Rakamin Academy, there are several reasons why Rakamin Academy can help you to become a digital marketer:
- Career Profiler and Counseling Services
- Learn directly with experts from Top-Tech companies
- Experience Virtual Work Experience in Top-Tech Company
- 100% money back guarantee if you don’t get a job within 6 months
More information here .
4. RevoU
RevoU is an online school (EdTech) that equips students with digital skills that are needed by today’s industry, such as digital marketing. During the Digital Marketing bootcamp at RevoU, you will be given materials that are relevant to the needs of the industrial world. Here is the list.
- Measuring Performance and Budget Allocation
- Search Engine Optimization (SEO)
- Product Marketing and Landing Page
- Content Marketing
- Marketing Analytics
- Social Media Organic
- Social Media Ads
- CRM
- Google Ads
More information here .
5. Purwadhika
How to advertise on Facebook and how to place ads on Facebook Ads correctly can be obtained at the Purwadhika Digital Marketing Bootcamp. In this digital marketing training program, you will be guided through 3 stages, from fundamental to specialist, to master the science of digital marketing.
More information here .
Become a Facebook Ads Expert with Danacita
Now it’s easier for you to learn how to advertise on Facebook and how to place ads on Facebook Ads with Danacita. Danacita is a Financial Technology company engaged in affordable education financing. The financing provided by Danacita is intended for students at Universities/Colleges/Institutes/Colleges, and students at non-formal education and training institutions throughout Indonesia.
Currently, Danacita has collaborated with more than 130 educational institutions including courses to make your dream of learning how to advertise on Facebook and how to place ads on Facebook Ads come true with easy installment payments. There are installment options of 6 months to 24 months that you can choose.
The requirements for applying for installments are very easy, you only need to submit several supporting documents such as KTP or identity card, a photo of yourself, and a pay slip or account statement for the last 1 month for those who already have a steady income. However, if you are not working yet, the application documents can use guardian data, such as parents and siblings. The process is also safe and fast online without being burdened with DP fees, security deposits or other fees. In addition, Danacita is also safe, because it is licensed and supervised by the OJK.
For complete information, you can visit the Refocus bootcamp here , Digital Skola here , Mentored
